Last month I was invited to the soft opening of Bite Me in Bayswater, it was the worst opening I have been too.
The concept on paper looked very nice : "homemade dough and Italian tomato sauce, customers then add as many toppings as they fancy, mixing and matching, the price therefore varies depending on the number of toppings added – ensuring the guests only pay for exactly the toppings they order. "
It sounded like the pizza would be great value.
But in the end sometimes a nice concept is not enough!
At the back of the room, there was a counter where you order your pizza is divided in three different area : vegetable, meat and cheese.
Bad things started from the beginning. It was very complicated to communicate with the waitress who prepared my pizza as she couldn't hear what I requested behind the glass counter. It took a long time to order as there was no details about all toppings anywhere in the place…I am not stupid I can recognise a tomato from pepper, the problem was more about meat and what type of cheese, which was more hard to identify. The process at the counter wasn't well organised, the waitress started at the beginning with the dough and added tomato, then she went on the last counter to add the mozzarella (those two ingredients are the base), then she went back to the first counter to ask which vegetables I wanted, then she went back to the last counter for cheese, then to the meat. It took a lot of time to order and I felt sorry for this waitress who has to slaloming between counter and her colleague to prepare each pizza.
While I was ordering, a massive queue started to form behind my friend and I. When we finished ordering we noticed there was no seats left…we got our pizza and went to a table with a small space left and asked a girl if we could seat in this space, her answer was : "sorry I am holding the table."
Same answer from all other people who held tables without having ordered yet! I should mentioned my friend and I were the first 5 clients to be served.
We ate our pizza on a bench with pizza on our knees, like other people who get served and didn't have any seats.
What bad organisation !!!!! I noticed that most of the people who held tables still hadn't got their pizza when we finished ours. They could have thought about this before inviting loads of people at the same time or the manager should have asked customers to only sit when they had their pizza ready. They should have also opened more seats in the lower ground floor so customers could eat their pizza in good condition.
Regarding the pizza, the dough was very thin, my pizza fall apart when I tried to eat it, and my friend's pizza broke while it was cooking so it has a hole in it.
Regarding the toppings on the pizza, it wasn't good value… My pizza (the second below) would have been £15 if I had to pay! I requested two pepperoni toppings as with only one I would have had 4 miserable small slices of it (£4 - 8 small slices).
I know it is bad to critic a place who just open but the event was so badly organised, pizza were not good at all, we didn't eat in good condition, and the concept was supposed to be good value pizza and it was the opposite. Time won't make this place better.
A soft opening is supposed to blow your mind, make you want to come back to the place, sometimes there is some little issue, but this time it was problem after problem.
I will never go back to this place ever, for the same price I could get nearly 3 pizzas at Pizza Union which are so much better and good value!
0/10.
Bite Me
95 Westbourne Grove
W2 4UW
Twitter: @Bitemepizza
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